Apr 27, 2026 6:00am PT

Webtoon Teams With AI Avatar Tech Company Genies to Launch Character Chat Feature

Payton Turkeltaub

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Payton Turkeltaub

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Webtoon Entertainment and Genies, an AI avatar technology company, are partnering to bring new character-driven chat and digital experiences to the company’s platforms. The collaboration will allow participating creators to extend characters into 3D, interactive formats through tools integrated into Webtoon’s English platform.

A curated group of creator-approved titles, including “The Greatest Estate Developer” and “The Knight Only Lives Today,” will kick off the partnership, and the initial rollout will allow users to interact with their favorite characters, unlock collectible items and access “expanded creator-developed backstories via chat,” per the companies.