Apr 16, 2026 9:52am PT

Ariana Madix, Warner Records’ Dalia Ganz, LA28 CMO Alex Merchan, Qualcomm CMO Don McGuire and Patrick Ta Join Variety’s Entertainment Marketing Summit

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William Earl

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Variety has announced additional speakers for the 2026 Entertainment Marketing Summit, presented by Deloitte, on April 22 in Los Angeles. Speakers will include Ariana Madix, actress, “Love Island USA” host and co-founder of Something About Her; Warner Records’ EVP of Marketing & Artist Development Dalia Ganz; LA28 CMO Alex Merchan; Qualcomm CMO Don McGuire and Patrick Ta, celebrity makeup artist and founder of Patrick Ta Beauty.

Madix and Ta will break down how they’ve built a brand from the ground up, scaled their platforms, and activated their existing followings to fuel new creative and business opportunities.

Ariana Madix, Warner Records' Dalia Ganz, LA28 CMO Alex Merchan, Qualcomm CMO Don McGuire and Patrick Ta Join Variety’s Entertainment Marketing Summit